الارشاد السياحي- جدة-
It aims to enable trainees to understand the essence of tourism guidance and the role of the guide as an ...
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Instructor
Alaa
- Description
Tourism Guidance Course
🎯 General Course Objectives
- Enable trainees to understand the essence of tourism guidance and the role of the guide as an ambassador of national identity.
- Develop storytelling and human interaction skills with visitors.
- Provide trainees with the ability to design professional tours and distinctive experiences.
- Instilling professional and behavioral values that promote a positive image of the Kingdom.
- Prepare guides who are able to deliver a sophisticated and impactful tourism experience.
📅 Detailed Training Plan
🗓 Day One: The concept of tourist guiding and the role of the professional guide
axes:
- Define tourism guidance and its importance in the development of national tourism.
- The role of the guide in shaping the first impression of the Kingdom.
- The qualities of a good mentor (knowledge, behavior, appearance, confidence).
- The professional and ethical values of the counselor.
- Saudi identity in counseling (hospitality – authenticity – openness).
Activities:
- Interactive workshop: “How do I present myself in front of a group of tourists?”
- Practical exercise: Identify each mentee’s personal strengths as a mentor.
🗓 Day Two: Communication and Storytelling Skills
axes:
- The art of turning information into a compelling story.
- Effective communication tools (voice, body language, gaze).
- Building the story of the tour: Intro – Climax – Conclusion.
- Engage visitors in the story and create an emotional connection with them.
- Use emotive phrases and mental imagery in conversation.
Activities:
- Exercise: Tell a short story inspired by a local landmark or event.
- Group assessment of delivery style and tone of voice.
🗓 Day Three: Tour Design and Group Management
axes:
- Elements of tour planning: Time, route, target group.
- How to manage time and transition between stations.
- Dealing with surprises and emergency situations.
- Coordination with supporting agencies (transportation, catering, security).
- Integrating cultural activities (tasting – experiencing – participating).
Activities:
- Model a virtual tour of a tourist area.
- Group discussion: “How do we make the tour an unforgettable experience?”
🗓 Day Four: Cultural Knowledge and Tourism Protocol
axes:
- Local culture: Customs, Values, and Saudi Hospitality.
- Dealing with visitors from different cultural backgrounds.
- Escort etiquette for official delegations and VIPs.
- The art of being tactful in sensitive situations.
- Adhere to the appropriate professional dress code and appearance.
Activities:
- Role Play to receive an official delegation.
- Discuss real-life cases encountered by counselors in the field.
🗓 Day Five: Excellence in Tourism Experience and Final Evaluation
axes:
- How a guide creates a memorable experience for the visitor.
- Self-evaluation after each round (what worked? What can be improved?).
- The importance of continuous learning and keeping up with developments in tourism.
- Building the tour guide’s Personal Brand.
- Guidance is an art and a national message that represents the Kingdom to the world.
Activities:
- Field practicum (optional).
- An individual presentation from each trainee titled: “My Story of Tourism Guidance.”
- Final evaluation and handing out certificates.
🧩 Suggested training tools
- Interactive presentations.
- Instructional videos.
- Case Studies.
- Virtual or field tours.
- Storytelling exercises and audio assessment.
🏅 Final Course Output
By the end of the course, the trainee will be able to:
- Lead tours professionally.
- Interact confidently with different visitors and cultures.
- Providing an integrated experience that combines information, fun, and sensation.
- Representing the Saudi identity with a spirit of hospitality and sophistication.
Course details
Duration
16 hours
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